September '18

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rv-pro.com September 2018 • RV PRO • 97 "Business is great. Our growth has been exponential, espe- cially in the last five years," Gregoire says. The dealership sells RVs to customers across New England, with 50 percent of its sales coming from out of state. The expansion to New Hamp- shire was intended to serve an existing customer base there and take advantage of the potential for growth. Epsom, population 5,000, is located just 12 miles east of the state capital of Concord, population 43,000. It is located about 22 miles north of Manchester – the largest city in northern New England – with a population of about 112,000. Gregoire, who serves as director of sales and jack-of-all- trades, attributes the dealership's success to the fundamentals, including a strong focus on service after the sale. Vermont Country Campers and now New Hampshire Country Campers also benefits from its wide selection of prod- ucts – everything from tent campers to Class A motorhomes – which helps it attract a wide consumer demographic. "Our demographic is nationwide and all age ranges, all dif- ferent financial backgrounds," Gregoire says. The customers are buying RVs for a variety of reasons, too. "A couple of weekends ago, we had someone who had just retired getting a motorhome. We had a young family going out for the first time, buying a pop-up. And there was a family trying to reconnect with their teenagers; they were looking at a travel trailer," he adds. Gregoire says the dealership focuses on carrying in-demand Customers walk the sales lot of Vermont Country Campers. Between the dealership's store in Vermont and its new location in New Hampshire the business now boasts a combined inventory of more than 800 campers. The business is one of the largest family-owned dealerships in New England.

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