Sign & Digital Graphics

November '18

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48 • November 2018 • S I G N & D I G I T A L G R A P H I C S WRAPS DIGITAL GRAPHICS guaranteed a finish date to the client's vehicle, so they can get back on the road as quickly as possible. We do only exterior cleaning. Each vehicle gets pre-rinsed, washed, dried, and has a vinyl sealant applied to the entire wrap. This provides a protective layer to the wrap and makes it easier to clean and wash. We then clean the wheels, trim back any loose film such as window perf or areas that have become problematic. If the vehicle needs a new panel or print, we will notify the client and repair those areas as well. If the vehicle still falls into your war- ranty timeline, then those areas are cov- ered. If not, we have the opportunity to fix those areas along with being paid for our time, material and labor. Cleaners and Sealants The wrap industry now has numerous products that you can use and provide to your clients for them to do mainte- nance on their own time. We use Avery Supreme Wrap care products along with Crofgate USA. We use a pre-cleaner that removes dust, light dirt, and any other debris. If it requires a deeper cleaning we use more powerful solution that removes dirt, bird droppings, road grime, bugs and much more. We then apply a seal- ant as mentioned before that gives the wrap a protective layer. We tell our clients that a wrap can be just like your own skin. You need to keep it clean and hydrated. Just be sure whatever sealant you choose is a non- petroleum wax. Some of our customers will opt out of the wrap maintenance program but will purchase these clean- ers and sealants to do on their own time. So, we created a small detailing kit that we sell them that allows us to still make a little money while having our clients maintain a nice, longer-lasting vehicle wrap. Ask Your Clients If you are apprehensive about imple- menting a wrap maintenance program, start asking your clients if they would be interested in this type of service. This is the form that is emailed or shown to our clients from which they can choose which wrap maintenance program they choose (or opt out of). These are the decals that are applied inside the car once our client picks which package they want. This vehicle with charcoal matte metallic film was cleaned, washed, and after-care sealant applied (for matte finishes). This was completed eight months after installation. Continued on page 49

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