RV PRO

December '18

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6 • RV PRO • December 2018 rv-pro.com Departments: Editor's Note . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 8 Product Highlights . . . . . . . . . . . . . . . . . . . . . . . 76 Ad Index . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 80 About The Cover: REV Recreation Group division product managers (left to right) Doug Miller, Mark Lombard and Janeen Gerke are pictured in front of a few of the company's 2019 Class A motorhomes. The RV manufacturer has high hopes for the new year thanks to its slimmed down, revitalized product lineup. Contents continued AFTERMARKET: BUSINESS: DEALERS: Living the Dream in Wyoming Dalton's RV started modestly and endured some hardscrabble years, but has persisted by embracing conservative fiscal values and earning customer loyalty thanks to a strong focus on service. PAGE 40 Social Recruiting In a tight labor market, savvy employers are using social networks to attract 'passive candidates' who are not looking for a new position but might be lured by an attractive offer. PAGE 62 PRO Parts Advice: Mel Selway Guest columnist and parts expert Mel Selway says that, as dealers update their RV inventory, they also need to update their parts and accessories offerings as well as their merchandising solutions in order to maximize efficiency and profitability in the parts department. PAGE 68 PRO Business Advice: Chuck Marzahn Guest columnist and 20 Group leader Chuck Marzahn warns that workplace drama has a real cost that drains the life from companies. PAGE 72 Suspension Upgrade Selling and installing aftermarket products designed to work with a pickup's factory rear leaf springs can provide customers with improved ride quality while offering a nice profit center for retailers. PAGE 46 Special Product Focus: Appliances & Interiors This month's special product focus is dedicated to appliances and other products designed offering the comforts of home in RVs. PAGE 52

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