Printwear

January '19

For the Business of Apparel Decorating

Issue link: https://nbm.uberflip.com/i/1065002

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2 2 P R I N T W E A R J A N U A R Y 2 0 1 9 2 2 P R I N T W E A R J A N U A R Y 2 0 1 9 SCREEN PRINTING From Software to Substrate with limited spots to be most effective. The trunk and the ears were the most im- portant. People got a real kick out of being able to run their fingers along the elephant's trunk and feel the skin. The last screen was an overprint clear gel ink. This put a gloss dome on some of the key elements. After computer-to-screen (CTS) output at 85 lpi for a nearly continuous tone, we went to press with thin 310/30 to 350/30 thread mesh. This is where things went horribly wrong. As we were developing our dual white printers, we also had a few things to learn. The first strike off was an epic fail. Conceptually, we understood what we were trying to do with the two whites, but the execution, not so much. Rather than the soft white being a composite of the softer and harder tones, we accidentally knocked the whites out of each other creating miss- ing imagery throughout. The good news was we only needed to rework those base plates with a full understanding of what we were trying to accomplish. Luckily, in this case, we had two more strikes to work on our home run. In the end, not only was our client pleased with the results but we had a great promo shirt. They helped us with a promotion to sell these shirts at all THE NBM SHOWS over the past few years with proceeds go- ing to the Colorado Children's Hospital. It just goes to show that looking good can feel good too! PW Lon Winters learned screen printing from the bottom up, starting his 20-plus- year career reclaiming screens. He has won nearly 50 international industry awards and honors, published numerous articles, and led several industry seminars and workshops. Currently, he is president of Colorado-based Print This, Inc./GraphicElephants.com, an international consulting firm special- izing in technical advances, plant design, layout, troubleshooting, productivity, quality analysis, and complete garment-embellishing solutions. Visit www.graphicelephants.com for more information. Contact Winters at lonwinters@aol.com. We used tropical vintage travel posters to create a far-off destination with a little class and sass. After a failed first attempt with two white plates, we made adjustments to create a vibrant, bright de- sign on a black T.

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