Printwear

February '19

For the Business of Apparel Decorating

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CONTENT 2 P R I N T W E A R F E B R U A R Y 2 0 1 9 ©2019 National Business Media, Inc., all rights reserved. Printwear (ISSN 1522-7898) is published monthly by National Business Media, Inc., 2800 W. Midway Blvd, Broomfield, CO 80020; (303) 469-0424; Fax (303) 469-5730. Periodicals Postage Paid at Broomfield, CO 80020 and additional mailing offices. USPS/National Business Media Automatable Poly. POSTMASTER: Please send address changes to Printwear, PO Box 460353, Escondido, CA 92046-0353. All items submitted to Printwear become the sole property of Printwear and National Business Media, Inc. and may not be reproduced without the written consent of the publisher. Adver- tisers and/or their agencies, jointly and severally, assume all liabilities for printed advertisements in Printwear. Opinions expressed in Printwear may not necessarily reflect the opinion of the magazine, its management or its advertisers. Letters, pictures and manuscripts welcome. V O L U M E 3 2 | F E B R U A R Y 2 0 1 9 | N U M B E R 5 F O R T H E B U S I N E S S O F A P P A R E L D E C O R A T I N G FEATURES COLUMNS 30 38 DEPARTMENTS 54 ON OUR COVER Royal Apparel's cover image showcases the fun side of juniors' apparel. For more styles like this, turn to page 34. 6 BUSINESS WATCH Watching business 36 PRODUCT HIGHLIGHTS Highlighted suppliers' goods 58 THE LATEST Product reviews 60 THE MARKETPLACE Classified ads 61 DATEBOOK Mark your calendar 63 GET INFO SYSTEM Advertiser index 4 FIRST OFF Welcome to February! 10 YOUR PERSONAL BUSINESS TRAINER Takin' care of (cur- rent) business 14 SOFTWARE TO SUBSTRATE The force is strong with this one 18 STITCH SOLUTIONS What is your mea- surement of success? 20 ERICH'S EMBELLISHMENTS Station to station 24 PRESSING MATTERS Going pro 28 INTERNET STRATEGIES Rhythm nation 64 SHOP SNAPSHOT Muckles Ink 30 ANYTHING BUT BASIC Find out how to produce on-trend decorated juniors' apparel. 34 STYLE SHOWCASE: JUNIORS' APPAREL See the latest looks in juniors' apparel and accessories in this showcase. 38 DON'T LOSE YOUR HAT Learn how to find a reliable headwear supplier. 42 HIP TO SELL Jeremy Picker discusses how to create eye-catching art for clients. 46 CLIP IT! Get expert advice on using CorelDraw shortcuts from Clay Barbera. 50 CONNECT FOUR Ray Smith breaks down the CMYK process in Photoshop. 54 SOFTWARE TO STITCHES Walk through the basics of digitizing with Erich Campbell. Unfortunately, many cus- tomer's memories are growing shorter than ever before. Now more than ever you need to differentiate your company from your competitors by aligning your products and services with your customers' profitability. V I N C E D I C E C C O from Your Personal Business Trainer page 10 This SPECIAL REPORT from Printwear and A&E gives decorators the play book for the team market. Turn to page 48! TEAM SALES REPORT THE 2019

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