March '19

For the Business of Apparel Decorating

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Page 4 of 88

CONTENT 2 P R I N T W E A R M A R C H 2 0 1 9 ©2019 National Business Media, Inc., all rights reserved. Printwear (ISSN 1522-7898) is published monthly by National Business Media, Inc., 2800 W. Midway Blvd, Broomfield, CO 80020; (303) 469-0424; Fax (303) 469-5730. Periodicals Postage Paid at Broomfield, CO 80020 and additional mailing offices. USPS/National Business Media Automatable Poly. POSTMASTER: Please send address changes to Printwear, PO Box 460353, Escondido, CA 92046-0353. All items submitted to Printwear become the sole property of Printwear and National Business Media, Inc. and may not be reproduced without the written consent of the publisher. Adver- tisers and/or their agencies, jointly and severally, assume all liabilities for printed advertisements in Printwear. Opinions expressed in Printwear may not necessarily reflect the opinion of the magazine, its management or its advertisers. Letters, pictures and manuscripts welcome. V O L U M E 3 2 | M A R C H 2 0 1 9 | N U M B E R 6 F O R T H E B U S I N E S S O F A P P A R E L D E C O R A T I N G FEATURES COLUMNS DEPARTMENTS 30 BUTTON UP! David Bebon explores current trends in placket shirts. 33 STYLE SHOWCASE: PLACKET SHIRTS See the latest looks in placket shirts with this showcase. 38 STAY COOL Find out how to tap into the resort wear category. 42 SPA TIME Learn about the opportunities in the spa market with Kristine Shreve. 46 HEAD FOR THE SUN Discover new styles in resort wear and terrycloth products with this showcase. 50 SCREEN SHOT Get expert advice on purchasing screen-making tools and equipment for your shop. 56 PRIOR TO PRESS Mark Evans offers a pre-press guide for computer-to-screen systems. 60 DIGITAL DECISIONS Learn about options for digital transfers in this article by Maggi Nicholls. 6 BUSINESS WATCH Watching business 36 PRODUCT HIGHLIGHTS Highlighted suppliers' goods 64 THE NBM SHOW See what's happen- ing at THE NBM SHOW in Irving, Texas. 70 THE LATEST Product reviews 76 THE MARKETPLACE Classified ads 77 DATEBOOK Mark your calendar 79 GET INFO SYSTEM Advertiser index 4 FIRST OFF Time to reset 10 YOUR PERSONAL BUSINESS TRAINER Build that champi- onship team 14 SOFTWARE TO SUBSTRATE Imagination is more important 18 STITCH SOLUTIONS Window shopping 20 ERICH'S EMBELLISHMENTS Embroidery education 24 PRESSING MATTERS Which transfer fits? 28 INTERNET STRATEGIES Click here 80 SHOP SNAPSHOT New Duds 30 42 50 60 ON OUR COVER Stay stylish and comfortable in resort ready styles like those by Edwards Garment, as seen on our cover. For more on the latest trends in resort, turn to page 46. One of the most important places to make an impact, and probably one of the most overlooked, is the visual display of your business. J E N N I F E R C OX from Stitch Solutions, page 18

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