Awards & Engraving

April '19

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A&E APRIL 2019 • 35 ARTISTIC TEXT VERSUS PARAGRAPH TEXT The first choice you'll have to make when laying out text for a design is what mode you'll want to produce the text. In Figure A, you'll see both artistic text (in black) and paragraph text (in red) next to the mock-up of the product on the right. If you select the Text tool (F8), click on the page, and start typing, you'll be typing in artistic text mode. With the same tool, you can click and drag to make a text box with which you can start typing. This is paragraph text. Here are two good rules to help decide what is right for your project: If each line of text is going to be modi- fied differently, i.e. bolded, italicized, reduced or enlarged, or font changed, artistic text is the way to go. If you have a large block of text that requires more uniformity, use paragraph text. Paragraph text also operates similarly to a word processing software; it finds the edges of the designated space, so you don't have to worry about where to make a return in a sentence to fit the product's space. Regardless of which option you choose, you'll want to decide on text alignment. In the top menu bar, under the Text option, you'll find many ways to modify text including the option to change existing text from paragraph and artistic and vice versa. When you select the text, among other things, you'll find the text alignment options in the Property bar (Figure B). Left or right justified, full justify, or center are the most commonly used. For example, in Figure A, all the text is centered, which means that it is neither aligned to the left or right margins. Cen- tered text automatically stays centered to itself when adding or subtracting words, letters, or spaces. Other modifications to text can be found in the Property bar. You can change the font, size, bold, italicize, and underline text as well as rotate and mirror text. Do you want to dig a little deeper in text modifications? Open Text Properties from the Menu bar (Ctrl+T). The Text Property docker opens, revealing handy spacing options: line spacing (leading), character spacing (kerning), and spacing between words. In many instances you will find yourself fixing logos and artwork due to customers' inability to find a high-resolution or vector version of the logo. This was the case with the logo shown in Figure C. In order to match the font in the logo in Figure C, I found a similar font and added spacing to the letters and words by increasing the percentages to these options. You can also control spacing in more of a freehanded, shortcut way. Whenever you select artistic text with the Shape tool (F10), you'll see a couple of "handles" that act as levers that control spacing (Figure D). Pulling the handle up and down on the left controls the spacing between the lines of text, and pulling the Fig C Fig D

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