Sign & Digital Graphics

May '19

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S I G N & D I G I T A L G R A P H I C S • May 2019 • 41 Mike Compton, product market- ing manager for Top Value Fabrics in Carson, California, says the indoor/out- door split in the banner world is mir- rored in the two major products used: vinyl materials for long-lasting, weather- beating outdoor use, and a vast range of fabrics for indoor use. Each comes with its own printing considerations, and spe- cial requirements for finishing. "Traditionally, outdoor applications have mostly been vinyl products due to durability and the relative environment where those finished graphics are being utilized," he says. "Indoor graphics have transitioned to fabric banner materials, primarily printed with dye-sublimation, heat transfer or direct-disperse inks, on polyester fabrics." Opacity is always a consideration with banner materials, and new black- backed fabric such as Fisher Textile's Nirvana will stand out, even in bright sunlight. Even high-impact images such as this glossy indoor display can be rendered using relatively inexpensive latex printing equip- ment, and media such as Top Value Fabrics' Supernova Latex. " Indoor graphics have transitioned to fabric banner materials, primarily printed with dye- sublimation, heat transfer or direct- disperse inks, on polyester fabrics."

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