May '19

For the Business of Apparel Decorating

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4 P R I N T W E A R M A Y 2 0 1 9 2800 West Midway Boulevard, Broomfield, Colorado, 80020 ( 800 ) 669-0424 • ( 303 ) 469-0424 • FAX ( 303 ) 469-5730 W W W. P R I N T W E A R M A G . C O M PUBLISHER STACY MARSHALL EXECUTIVE EDITOR CARLY HOLLMAN ASSOCIATE EDITOR MICHAEL CLARK DIGITAL CONTENT EDITOR ALEXANDRIA ARROYO ART DIRECTOR ERIK WOGEN GRAPHIC DESIGNER DAYNE PILLOW ADVERTISING ACCOUNT EXECUTIVE DESIREE DELFRARI ADVERTISING ACCOUNT EXECUTIVE ANNA STETTLER SALES SUPPORT JENNIFER ALGER EDITORIAL ADVISORY BOARD LON WINTERS RAY SMITH JENNIFER COX ERICH CAMPBELL MATTHEW RHOME BRIAN WALKER CRIS SAUNDERS DAN KANE MARK BAGLEY VICE PRESIDENT / EVENTS SUE HUEG, CEM, CMP SENIOR TRADE SHOW SALES MANAGER KATIE DITALLO EDUCATION MANAGER ANTOINETTE VERNON PRESIDENT & CEO ROBERT H. WIEBER JR. VICE PRESIDENT / INTEGRATED MEDIA JOHN BENNETT VICE PRESIDENT / PUBLISHING & MARKETS DAVE POMEROY VICE PRESIDENT / FINANCE KORI GONZALES, CPA VICE PRESIDENT / AUDIENCE LORI FARSTAD DIRECTOR OF TECHNICAL SERVICES WOLF BUTLER First Off C a r l y H o l l m a n WEB EXCLUSIVES WWW.PRINTWEARMAG.COM QUICK LESSONS FROM THIS ISSUE W elcome to May! This month we focus on all things female, high- lighting both women in the industry and womenswear along with a women-heavy roundup of writers. Make sure you check out these specific features to get the most of this coverage: Girl Power • You Go, Girl (page 32) • The All-Star Cast (page 34) • Style Showcase: Womenswear (page 37) • Shop Snapshot (page 64) See the latest findings from one foundation's studies on cot- ton's water consumption: Watch a video that discusses the ongoing challenge of dye migration: Learn about a non-profit's mission to end homelessness through an apparel campaign: Try this unique approach for keeping up with apparel decoration trends: • When printing simulated process with dark colors on light fabrics and normal sized graph- ics, the pull method gives greater control of the pressure being used to clear the screen along with utilizing the full potential of the squeegee to apply a good deposit. ( PAGE 48 ) • With four gen- erations current- ly in the work- force, there has never been a more diverse group of employees. ( PAGE 10 )

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