June '19

For the Business of Apparel Decorating

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CONTENT 2 P R I N T W E A R J U N E 2 0 1 9 ©2019 National Business Media, Inc., all rights reserved. Printwear (ISSN 1522-7898) is published monthly by National Business Media, Inc., 2800 W. Midway Blvd, Broomfield, CO 80020; (303) 469-0424; Fax (303) 469-5730. Periodicals Postage Paid at Broomfield, CO 80020 and additional mailing offices. USPS/National Business Media Automatable Poly. POSTMASTER: Please send address changes to Printwear, PO Box 460353, Escondido, CA 92046-0353. All items submitted to Printwear become the sole property of Printwear and National Business Media, Inc. and June not be reproduced without the written consent of the publisher. Adver- tisers and/or their agencies, jointly and severally, assume all liabilities for printed advertisements in Printwear. Opinions expressed in Printwear June not necessarily reflect the opinion of the magazine, its management or its advertisers. Letters, pictures and manuscripts welcome. V O L U M E 3 2 | J U N E 2 0 1 9 | N U M B E R 9 F O R T H E B U S I N E S S O F A P P A R E L D E C O R A T I N G FEATURES DEPARTMENTS COLUMNS 6 BUSINESS WATCH Watching business 43 PRODUCT HIGHLIGHTS Highlighted suppliers' goods 54 THE NBM SHOW See what's happen- ing at THE NBM SHOW in Greater NYC/Meadow- lands, New Jersey. 58 THE LATEST Product reviews 60 THE MARKETPLACE Classified ads 61 DATEBOOK Mark your calendar 63 GET INFO SYSTEM Advertiser index 4 FIRST OFF Summer heat 10 YOUR PERSONAL BUSINESS TRAINER Growth through acquisition 14 SOFTWARE TO SUBSTRATE The other football (futbol) 18 STITCH SOLUTIONS Never train in vain again 20 ERICH'S EMBELLISHMENTS Retro reproduction 26 PRESSING MATTERS Screen printing with heat transfers 30 INTERNET STRATEGIES Local leverage 64 SHOP SNAPSHOT Printing in the city 32 SOMETHING SPECIAL Get a detailed look at fabrics, dyes, and textures in specialty T-shirts. 36 STYLE SHOWCASE: SPECIALTY Ts See the latest offerings in specialty T-shirts with this showcase. 39 ON TOP Kristine Shreve discusses how decorators can tap into the women's headwear market. 46 IT'S IN THE INK Find out what industry pros are saying about working with water-based inks. 50 PRINT PERFECT Try these handy tips from Taylor Landesman for high-production direct- to-garment printing. SPECIAL COVERAGE ON OUR COVER Our thanks to JERZEES for the use of their image on our cover to highlight the latest looks in specialty Ts. For more styles, turn to page 36. Inset images courtesy Hotronix and ColDesi. 20 39 32 Turn to page 48 for our an- nual report on heat- applied graphics! THE 2019 HOT GRAPHICS REPORT A special supplement to Printwear and A&E magazines 2 0 1 9 PUBLISHER Stacy Marshall EXECUTIVE EDITOR Carly Hollman ASSOCIATE EDITOR Michael Clark DIGITAL CONTENT EDITOR Alexandria Arroyo ART DIRECTOR Erik Wogen GRAPHIC DESIGNER Dayne Pillow SALES SUPPORT Jennifer Alger ADVERTISING ACCOUNT EXECUTIVES Desiree Delfrari Haleigh Erwin Shanna Rowley Anna Stettler 2 THIS OR THAT? Explore the differences between heat transfer vinyl and heat transfer paper with Brandon Ranagan. 10 SPEED HEAT PRESS PRODUCTION Ben Robinson discusses how to use specialty and custom platens. 16 PROPER PROCESS Learn about sublimating hard goods with this article by Austin Weisenbach. 20 HOT, HOT, HOT See industry results from the 2019 heat- applied graphics survey. 22 HOT GRAPHICS REPORT SHOWCASE Explore the latest heat- printing equipment and accessories. Image courtesy STAHLS' 46 In the current tight labor market, the chal- lenge of finding skilled employees is nearly universal. The issue isn't that business own- ers can't find suitable employees. The issue is that employers don't want to or know how to train new hires. And these factors deny you a powerful competitive advantage. J E N N I F E R C OX from Stitch Solutions, page 18

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