Printwear

July '19

For the Business of Apparel Decorating

Issue link: https://nbm.uberflip.com/i/1132105

Contents of this Issue

Navigation

Page 42 of 68

W ith the barrier to entry into the custom apparel world being so low these days, creating a product that is el- evated has never been more important. But for those that are trying to grow their business amongst the ever- increasing competition, it can be a scary world. What used to work in the 'good ole days' will not propel your company into the next decade. Creating a competitive advantage amid mass competition is es- sential to keep and grow your market share. And one good way to do that is with off-the-beaten-path techniques. Following are five trending decoration techniques that will help your customers create a product that will not only sell, but be worn time and time again, and gain you fans in the process. PATCHES Custom patches are a sales opportunity that 90% of companies over- look. If you are up to date on current retail trends, you will notice major label brands across all styles utilize patches in their decorated BEYOND BASIC 4 0 P R I N T W E A R J U L Y 2 0 1 9 5 PRINTING, STITCHING, AND PRESSING TECHNIQUES YOU SHOULD BE USING J E R E M Y P I C K E R Patches give you the flexibility to keep inventory low while allowing you to of- fer the same patch on multiple types of items. (Images courtesy AMB3R Creative) BEYOND BEYOND BEYOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BEYOND BE YOND BE YOND

Articles in this issue

view archives of Printwear - July '19