August '19

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AUGUST 2019 THE SHOP 79 residual profit opportunities for your shop!) We find this is a great way to show dealers an opportunity to gain additional profits or merely add value to the leather interior when selling it to the consumer. We assisted in writing the warranty and not only is it the only if not repairable, we will replace it warranty on the market, it can also be sold on any leather or cloth interior. (If you would like to learn more about this warranty or how to purchase it, please don't hesitate to reach out and I will put you in touch with the warranty company.) In conclusion, if you are selling leather today, you need to continue to find ways to educate customers that it's available, because there is still and always will be a real demand. I suggest having some fun with it. Try running contests with you dealers so that you are working together to drive your business forward. As an industry, we need to work together to continue to find opportunities for the future. The past 40 years have certainly showed us that they are out there. JARED COHEN, CEO of Auto Action Group Inc. in New York & New Jersey, was named SEMA Restyler of the Year for 2018-'19. Coming into its 41st year in business, Auto Action Group offers a wide variety of electronics, appearance packages and financial service products, allowing it to service all depart- ments of the new car dealer. The company's new growth focus is on the advancement of safety technology & the Vision Zero move- ment. Email Jared at jcohen@autoaction- With 12-volt accessory sales harder to come by, quality leather installations can help take up the slack with new car dealerships. For All Your Truck Accessory Needs | (800) 527-4345 |

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