Printwear

September '19

For the Business of Apparel Decorating

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5 0 P R I N T W E A R S E P T E M B E R 2 0 1 9 The same rose seen opposite changes ap- pearances when lace is swapped in and done in colors simi- lar to the substrate. Want to learn more about standard appliqué? Check out this video: http://printwear.ly/appliquetalk. REVERSE APPLIQUÉ We usually finish reverse appliqué with a raw edge and a decorative bean stitch for a vintage look, but we have done it with a satin/bean combo for an elegant, clean finish as well." MIXED MEDIA For those customers or embroiderers looking for the unique, reverse appliqué might very well be the answer. You may think of reverse appliqué as mixed media. As Godfrey summa- rizes, "You have your 'canvas,' let's say, of knit- wear, and then with this technique you're able to bring in other fabrics to that same design. We've done reverse appliqué with custom printed cotton fabrics, silk, leather, and suede. To me, it's an exciting way to add color pops, bold pat- terns, and even texture to what may otherwise be a plain white T." Of course, your price will need to reflect the added materials and time of the unique items you are able to produce once you master reverse appliqué. PW Alice Wolf is manager of education and pub- lications at Madeira USA. Her marketing skills developed in the fields of publishing and public relations, covering art, home décor, film and televi- sion production.

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