THE SHOP

November '19

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NOVEMBER 2019 THE SHOP 79 ICON FJ ROADSTER With more than 140 bespoke FJ40-based vehicles created to date, ICON 4x4 will debut a new addition to the series at the 2019 SEMA Show. Known as the Roadster, this is a more bare-bones FJ for ICON customers who want a super-basic adventure vehicle with the highest-quality components, distilled to its most minimalist form It joins the existing ICON FJ family: New School (fully bespoke), Old School (all-new but with factory-appearing exterior) and Derelict (original as-found body but new inside and underneath). See it in the OPTIMA Batteries booth #20323 at the 2019 SEMA Show. Participants include: Art Morrison Enterprises (chassis), Aqualu Industries (aluminum body), Griffin (radiator), Brembo (brakes), Wilwood (master cylinder), Hydratech (hydro-boost), Dynatrac (axles), Dakota Digital (instruments), Moore & Giles (upholstery), Focal (audio) and BFGoodrich (tires). 2017 RAM 2500 Project 6.7 Lime is a 2017 Ram 2500 pickup owned by Ryan Mayer that's part of the Rolling Big Power 2019 Builder's Challenge and is all about being different and standing out. Equipped with a manual transmission, factory lime green paint and wild powder-coating, the goal was to build something different that could still act as a daily driver. Participants include: RBP, South Bend Clutch, Flo~Pro Exhaust, Retro Shop LLC, Pedal Commander, Banks Power, Diode Dynamics, Meyer Distributing, SPEED POLE, Wehrli Custom Fabrication and Jax Wax. 2019 JEEP JLU RUBICON Rolling Big Power introduces the 2019 Jeep JLU Rubicon Arctic Warrior project owned and built by Patriot Off Road. Designed as a true rock crawler and trail rider, the RBP Builder's Challenge vehicle rides on the company's 50R Cobra beadlock wheels wrapped in 42-inch tires. Arctic Warrior sports a tactical winter theme as a tribute to military members and first responders. Patriot Off Road works closely with nonprofit charities that support disabled veterans and first responders. Participants include: K&N Filters, Gibson Exhaust, ROAM Offroad, Pit Bull Tires, ODYSSEY Battery, Roadwire, Royal Hooks, Hella, Anzo USA, Warn Industries, DS18, Big Print Pro, True Spike Lug Nuts, AMSOIL, Reviver Auto and Gen-Y Hitch. JEEP WRANGLER UNLIMITED Rhino Linings of Las Vegas and DH Customz 808 roll out a Jeep Wrangler Unlimited project vehicle featuring a Rhino Linings black exterior with custom Destroy Grey accents and upgrades including 4:88 gears and adjustable driveshafts. Participants include: VPR 4x4 (fenders, bumpers, side cladding, roof rack); Roadwire (leather interior); K&N Filters (air intake); Warn Industries (winch); Venum Wheel Accessories (spiked wheel lugs); XKGlow (headlights); American Power Brakes (APB) (brake system); and BDS Suspension (6.5-inch long-arm kit with front and rear track bars). presented by: booth#36227

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