November '19

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rv-pro.com November 2019 • RV PRO • 57 seer of Roadtrek's revival, expanded upon the Rousseaus' vision for Roadtrek during an interview with RV PRO prior to Open House. Reuer orchestrated Westfalia's rebound from bankruptcy earlier in this decade and plans to implement some of the same prin- ciples in the Roadtrek rebirth. He stresses, "We have to walk before we can run," which means Roadtrek will start out slowly. A projected production force of 100 to 120 workers – many of them veterans under the previous ownership – were to begin production in early-to-mid October at the 255,000-square-foot fac- tory in Cambridge, Ontario. The leased facility is located 50 miles west of Toronto. "We want to grow to between 200 and 300 people in about one-year's time," Reuer says. "It's not like you turn on a switch or turn a key. It needs to be slowly ramped up to make sure we have all the parts." Shipments to dealers were expected to begin in November or December. Reuer projects production and deliveries to dealers will reach 500 to 600 units by next August. Chassis Choices Model year 2020 Roadtreks will be available on as many as three platforms. Two of those – the Dodge Ram Pro- Master and the Mercedes-Benz Sprinter short wheelbase – are longtime Roadtrek chassis. Reuer sees the Pro Master chassis being the lead chassis for now, followed by the Mercedes. A third could be a Ford Transit Van chassis, either the 2.0-liter EcoBlue bi-turbo diesel-powered version or the 3.5-liter gas-powered PFDi V6. "I'm not sure whether it will be diesel or gas," Reuer says. "It will be whatever the sales department wants. With our Euro- ROADTREK TIMELINE AT A GLANCE 1974 – Home & Park Vehicles founded. 1975 – Dutch immigrant Jac Hanemaayer buys Home & Park. 1980 – Hanemaayer redesigns the vehicle to have the now famous sweeping roofline, lowered floor and three-section floorplan. The Roadtrek 1 model name originates. 1990 – Hanemaayer's Roadtrek begins an unprecedented 25-year run as North America's top-selling Class B motorhome. 2007 – Home & Park officially becomes Roadtrek Motorhomes. 2011 – Private equity firm American Industrial Partners buys Roadtrek Motorhomes. 2014 – Roadtrek marks 25th (and final) year as the No. 1 player in the Class B market. 2016 – German-based Erwin Hymer Group (EHG) buys Roadtrek Motorhomes. 2018 – Thor Industries announces plan to acquire Erwin Hymer Group, including the company's Roadtrek operations. January 2019 – Thor, citing financial irregularities in Roadtrek's books, subsequently excludes Roadtrek from the $3.1 billion EHG takeover, trimming $254 million off the purchase price. July 2019 – French-based Rapido Group makes a successful bid to buy Roadtrek out of receivership. New management takes over and forms Roadtrek Inc. Production resumes. HEAD SHOTS COURTESY OF ROADTREK Rapido Group owners Pierre Rousseau (above) and son Nicholas (right) had the opportunity to meet with dealers during Open House Week. Pierre Rousseau told RV PRO dealers are pleased Rapido is reviving the Roadtrek brand and are looking forward to receiving the latest models as they become available.

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