RV PRO

November '19

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rv-pro.com November 2019 • RV PRO • 61 Members of the Roadtrek's manage- ment team include some industry vet- erans and a team that has deep experi- ence in the manufacturing sector. The leadership team includes: • Len McDougall, head of sales and service. "Well-travelled" defines McDougall's 30-year RV manufacturer sales and marketing career, having worked for leading manufacturers, both in Canada and the U.S. He was a founding member of the Leisure Lifestyle Marketing Group, which eventually evolved into Go RVing Canada, and recently served on the board of directors for the Canadian RV Association. • Karyn Torcoletti, head of marketing and communications. She joined the RV industry six years ago and has gained a strong knowledge of the Roadtrek brand, having shaped its foothold in the industry during that time. Torcoletti is a recent recipient of RVIA's "40 Under 40" award for leadership in the industry. She brings more than 18 years of marketing experience, specializing in leadership, digital marketing management, market planning, product design, product planning, strategic planning, and marketing strategy. • Jeff Stride, head of operations, has more than 26 years of automotive manufacturing experience, eight of which has been in the RV industry. Throughout his career, he was responsible for managing production, engineering, research and development, and product concept and specialized in change management, project management, product and process development and lean manufacturing. • Jeff Dukes, head of research and development. Dukes joined the RV industry two years ago to begin working in an industry he loves. He brings more than 16 years of product development and manufacturing experience in both consumer products and automotive segments to Roadtrek Inc. He has been integral in the development of multiple products for both North America and international markets. • Mark Harron, head of finance and accounting. Harron has more than 20 years of senior management financial experience in manufacturing both in Canada and the U.S. He brings vast knowledge in managing cash flow, CAPEX planning, intercompany financial management, budgeting and forecasting, corporate taxes, human resources and relationship building. • Veronica Villareal, head of quality assurance. She is an industrial engineer with more than 20 years of experience in quality manufacturing. She is new to the RV market, but has specialized in streamlining processes, improved efficiencies, customer relations and company certification in the automotive, electronics and aerospace industries. ROADTREK FIELDS EXPERIENCED MANAGEMENT TEAM

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