March '20

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40 • RV PRO • March 2020 rv-pro.com Simplify, simplify, simplify is the motto behind the new Reese 20K Sidewinder by Horizon Global. Russell Brzezinski, category manager of towing products, states the new pin box will allow dealers to consolidate inventory. "The market is well-versed in our 16K and 19K products, but the 20K consolidates our offering and is at an equivalent cost of the 16K." The new Sidewinder allows consumers to replace their existing RV pin box to allow for tighter turns (90-degree-plus angle), pro- viding greater maneuverability in tight spaces and truck cab clear- ance. The end user also has a lot less to do once using the product. Brad Larsh, heavy duty engineering manager states, "There is no longer a need to pull it apart. It just takes one shot of grease at the beginning of the season. Other than that, it is hands-free and maintenance-free." Brzezinski adds, "We looked at the market and during our investigation we got customer feedback that our previous product was a little noisy and the install was more than they wanted. We included a grease fitting and a high-grade wear plate that makes this product quieter. We also added an adjustment wheel that allows the customer to lock in the Sidewinder to the hitch much easier." It also is much easier for dealers to install. To remove the old system and install the new Reese Sidewinder should only take about 30 minutes, Brzezinski estimates. Dealers receive the unit pre-assembled with only the wing set space kit needing to be pur- chased separately. The new Sidewinder also comes with a reduced number of wedges from nine or 10 to three. One will fit all Horizon products, while the others will fit B&W and Demco products. The new 20K rated product also received an aesthetic upgrade, as seen at the Northern Wholesale show. Brzezinski shared, "This product looks like it will hold up to its 20K rating. We also got rid of some of the badging on the product, so it has more of an automotive-style and grade." The Sidewinder pairs with the new Reese M5 for a visually pleasing look. "16K- and 19K-rated pin boxes were great products. But people shop with their eyes and their hands. There is a synergy, a pairing with the M5. There is a premium look and feel to the product." He adds, "This is really the ultimate hands-free short-bed towing solution. It puts the emphasis on the trailer and not the bed of the pickup." The Reese 20K Sidewinder is available this March to dealers and they can order it from their distributor partner of choice. What impressed RV PRO: The more than 90-plus degree turning capability with a short-bed truck allows the operator to clear tight spaces with a fifth wheel previously unavailable on the aftermarket. The 20K rating also gives the Sidewinder more power and capability than the previous models. While the look is sharp and modern, dealers will appreciate the install time and the ability to profit on labor charges. Reese 20K Sidewinder Watch a Video About the Product: http://rvpro.ly/reese-sidewinder Russell Brzezinski, category manager of towing products for Horizon Global, stands next to the new Reese 20K Sidewinder.

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