Sign & Digital Graphics

March '20

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Product Highlights S D G M A G . C O M • M A R C H 2 0 2 0 • 7 5 Product Highlights Welcome to the Product Highlights section, where each month we offer you resources to enrich and expand your business with great services and products from our advertisers. Quickly find and request free information on the suppliers featured in this section by visiting info. with similar types of businesses can be a powerful way to expand quickly. First, there are economies of scale when your buying group negotiates better prices for everything from raw materials to trans- portation to warehouse space to needed services. The buying power of the group should bring your cost of goods down and improve your profitability and com- petitive edge. Merge with or acquire another business. There are, from time to time, opportunities to purchase or integrate the capacities of a struggling enterprise, and you could benefit greatly from such a union. Sometimes, the acquired com- pany is in such dire straits that it's only other option may be to fold up its tent. When you scoop them up (at a bargain- basement price) set them on better foot- ing, and get them productive again, you increase your capacity without a large investment outlay. Final Thoughts Market intelligence should play a key part in your decision to expand the busi- ness. There are important clues about the market, and some indication about what your competition is doing, that is eas- ily obtainable by a clever, internet-savvy sleuth. If your competition is expand- ing their operations, it is likely they see untapped opportunities in the market. Do your homework and don't just dupli- cate what others are doing. Stick to what your company does best and, instead, widen the value gap between you and your competitors. Whatever you decide to do, try to finance the expansion with company assets instead of borrowing capital from a lending institution or your inves- tors. Many small, modestly successful businesses have met with an untimely demise because of overly-aggressive, under-developed growth strategies that required seed money. To learn more on the subject, you may want to check out Arthur Rubinfeld's book Built for Growth: Expanding Your Business Around the Corner or Across the Globe. Good luck! SDG Fast Change Frames Sell More Graphics! • Signage changes are FAST & EASY - sell more graphics and signs • ANY size frame, LOW prices • Made in Chicago for QUICK turnaround • NO MINIMUMS: 1 or 10,000 • Many color and profile choices • FREE shipping on orders over $75 to US States. Manufacturing NEW LED edge lit frames Any Size, Any Color 1 Minimum American Owned American Made EngravE Cut rout We know how. HEMTEK ST Banner welding redefined

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