Sign & Digital Graphics

Recognized Supplier Guide '20

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4 0 • M A R C H 2 0 2 0 • S I G N & D I G I T A L G R A P H I C S Washing tips to prolong your wraps Wraps Maintenance Charity Jackson is co-owner of Visual Horizons Custom Signs based in Modesto, California. She has been in business since 1995, and has worked in the sign indus- try for over 25 years. You can visit her website at www. vhsigns.com. A wrapped vehicle is not only a rolling billboard for your customer, it's also a mobile advertisement for the quality of your wraps. It behooves the customer to protect and maintain their vehicle so the wrap investment is maximized, which in turns protects your work as well. Most customers will ask about how to maintain their wrap when they pick up their completed vehicle. Not only should you have clear answers for them, it also makes sense to have a helpful handout that they can take with them. This not only Let's Talk Shop B Y C H A R I T Y J A C K S O N gives them something to reference, but also makes your counter time more efficient. While we recommend the customer brings their vehicle in about two weeks after the wrap for a checkup, where we're looking for bubbles or lifting, washing is something that is an ongoing maintenance issue. Proper washing will avoid damage to the surface of the wrap. Washing How to wash the wrapped vehicle is typically the first ques- tion we get asked. Dirt and other contaminants that remain on the vehicle can cause damage to the surface of the graphics, and can also be more difficult to remove. Any residue should be removed as soon as possible, with routine washing every two weeks. After as much dirt is rinsed off as possible with water, a non- abrasive detergent and a clean cloth or sponge should be used to wash down the vehicle. The vehicle should be rinsed with clean water and excess water removed with a squeegee and clean microfiber towel to reduce water spotting. Bird droppings, tree sap, and bug splatters often dry onto the surface before they can be removed. To avoid damaging the surface of the wrap it's best to soften the contaminant by soaking it with hot, soapy water, before rinsing and drying. Wraps often cover fuel doors and are then subject to fuel spills. Advise your customer to wipe off any spilled fuel imme- diately, then wash, rinse, and dry the surface. Car Wash We tell our customers that hand washing is the best option because you have more control over abrasion and the chemicals that will get on the vehicle. Wrapped vehicles can still be ran through car washes though when hand washing isn't a feasible option. According to 3M's vehicle care sheet, they mention that vinyl wraps can be ran through car washes, but "touchless car washes are the best for graphic care." They go on to further point out that "brush car washes may cause dulling/scratching/lifting edge of the graphics." Pressure Washing Some of our fleet accounts bring in professionals to pressure wash their fleets on a routine basis; especially the big box trucks We designed a custom care tag that we hang from the mirror of each wrapped vehicle, outlining recommended care instructions.

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