Sign & Digital Graphics

April '20

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S D G M A G . C O M • A P R I L 2 0 2 0 • 4 7 and the GPS location where the measure- ments are taken. The user then draws the dimensions on screen to drag and drop lines or boxes to make the actual mea- surements. The measurement data that is captured is then directly embossed in the photo for a photo-verifiable record of the estimator's work. "With the Spike solution the person is manually drawing a line but the app is automatically determining the measure- ments," Pardue says. Sign companies traditionally take photos, manually write down their measurements and sketch with pen and paper resulting in errors and inefficiency, Pardue says. Later when they are off site, the companies will scale the photos with desktop software to determine measure- ments digitally on the photo, he says. "With Spike, an initial site survey that used to take an hour now takes minutes," Pardue says. "Most importantly, Spike allows the signage business to deliver a quote for the work on the first visit. A business owner is two-thirds more likely to win the business if they can deliver a quote on the spot before their competi- tion can get involved." The quote can be more consistently accurate than by hand for the estimates and is accurate by plus or minus one percent. Digital measurements based on photos or video lose some precision since they are based on pixels, which can vary in size, Pardue says. For this rea- son, Spike estimates should be used for the initial site survey and are not precise enough for the actual cutting of sign materials, which needs a separate con- struction survey, he says. Winning More Business Sign companies can conduct more measurements in a day by using the Spike solution, increasing their ability to do and win more business, Pardue says. They also can save on staffing and safety issues involving heavy equipment and any ladders that are needed to mea- sure signs or locations with significant height, he says. "It allows somebody to come to the site, point, click, and shoot and measure," Pardue says. The measurement data is embossed in the photos and provides a permanent digital record that can also be submitted for inspections and to the government for approval. Sign shops can use the mea- surements for signage design to create mockups to present to perspective clients and make changes as needed. For some, measuring on a smartphone or tablet is not optimal. Spike by ike GPS also offers a free Spike desktop solution called the Spike Cloud, which can be used on the desktop or another computer to create the Spike measurements. "The Spike user experience and the work flow we have delivered to the signage industry has had a permanent positive impact on the signage industry where we see more and more acceptance and demand for digital tools and work- flows," Pardue says. SDG Australian company PAM Wayfinding offers online signage planning that allows for instant dashboards and reports on progress in real time.

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