April '20

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rv-pro.com April 2020 • RV PRO • 69 about the couple's journey; their plans for Truck Camper Magazine moving ahead; the brand's renewed YouTube channel –TruckCamperMAG; the continued controversy sur- rounding the absence of truck campers in the latest version of the Go RVing campaign; and what they see as the failure of the RV Industry Assoc.iation and Statistical Surveys to rec- ognize truck campers' place in the RV industry. The interview has been edited for clarity and to make it more concise. RV PRO: Why did you start Truck Camper Magazine? White: When we got back from our (first) trip, we sold our truck and camper and almost immediately went into truck camping withdrawal. That pushed my entrepreneurial nature in a new direction. Having published a music magazine for six years, I had considerable experience in publishing. My wife, Angela, vividly remembers when I said, 'I'm going to start Truck Camper Magazine.' She ini- tially thought I was kidding. Then I bought the URL for $9.99, built a simple web- site, and started writing. After launching TruckCamperMag- azine.com, I got on the phone and sold 12 sponsors in the first month, and 12 more the next – all while writing and publishing my heart out. I was on fire and having more fun than should be legal. From a broader perspec- tive, I launched Truck Camper Magazine because I believed the truck camper industry and community truly needed it. When we researched our first truck and camper, there was almost nothing available to help us with the process. Somehow consumers were The Whites are pictured here with friends at a truck camper rally in 2017. The couple say that over the years they have talked with thousands of fellow truck campers to compare notes and share experiences. • Unsinkable nylon flotation jacket • Fully adjustable for a comfortable fit • Reflective strips for visibility • Rescue handle • Attachment for leash PET LIFE VESTS PROTECT YOUR PET - BIG OR SMALL! Large: 40-70 lbs., Girth: 26''-35'' Medium: 20-40 lbs., Girth: 22''-29'' Small: Up to 18 lbs., Girth: 15''-19''

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