April '20

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92 • RV PRO • April 2020 rv-pro.com Reporting on the RV industry across North America News of Note News of Note RV I N S I G H T RVWA Hires Ellingson as Executive Director One year after the official launch of the RV Women's Alliance (RVWA), the group has announced the hiring of its first execu- tive director, Sandy Ellingson. This is a newly created position for RVWA, a membership organization committed to promoting women within the RV industry and creating opportunities for the next generation of women leaders. "I am amazed daily by the things that our group has accom- plished in the short year since our official launch. As we enter our second year, now is the right time to hire an executive director who can work with our incredible volunteers and take our group to the next level," said RVWA President Susan Carpenter. "Since meeting Sandy, I have been inspired by the passion and dedication she brings to her volunteer work with our group. She has a great vision for how we can grow the organization and provide needed services and value for our members." "There is no one better than Sandy to step into the role of executive director," said RVWA Vice President Jordyn Foos. "Sandy brings a wealth of knowledge and experience in running membership organizations as well as extensive experience and contact within the RV industry. Sandy has big ideas and the drive and skills to bring these ideas to life. I cannot wait to see what we will accomplish with Sandy at the helm." "I am honored to serve as the executive director of this important organization," said Ellingson. "I have been impressed with this organization since I joined and am in awe of what these vol- unteers have been able to accomplish is such a short time. As I step into the role of executive director, I look forward to working with the many talented members to set and implement the strategic direction that will allow us to take this group to the next level and positively impact the future of all women in the RV industry." Kloska Named Head of Keystone's Springdale Brand B.J. Kloska has returned to Keystone RV to lead the company's Springdale brand. Kloska spent nine years with Keystone as a Spring- dale district sales manager before becoming the product manager for a line of con- ventionally built RVs at a Keystone competitor. Josh Miller, vice president of sales, points to Kloska's comprehensive knowledge of the conventionally built product segment as a plus for the company. "Springdale is one of Key- stone's powerhouse name- plates," said Miller. "B.J. has the experience to understand the brand's legacy and the vision to continue to evolve the product lines for new and changing buyers. We're super excited to have him back to lead this group." "More and more cus- tomers are entering the RV lifestyle," said Kloska. "We know that the majority of Springdale buyers are first- time RVers. Their expecta- tions of a camper are different than those of previous gen- erations. Their home is their reference point rather than a tent. Our goal is to dial up the excitement with features and design appeal for today's first-time buyer, while main- taining Springdale's afford- able retail price point." B.J. Kloska joins brother, Jeff Kloska, who also returned to Keystone in December to lead the com- pany's Sprinter brand. Jaeger-Unitek Makes Two Key Leadership Appointments Jaeger-Unitek Sealing Solutions has announced key leadership appointments, with Christie Wester being named chief financial officer and Tricia Sena being named marketing and com- munications manager. Wester launched her career with Ernst & Young as an auditor in Indianapolis and continued in the London, England, office prior to returning to the northwest Indiana area. As a certified public account, she joined Jaeger-Unitek in 2016 as accounting manager. Sena started her career as a graphic designer with the Northwest Indiana Times and con- tinued her career as a brand manager at Luke Family of Brands. She joined Jaeger-Unitek in 2018 as marketing manager, rising up to new role of marketing and communications manager. "Both Christie and Tricia exhibit outstanding leadership skills and have transformed our finance and marketing functions. Additionally, both are rec- ognized for their ability to generate innovative ideas, to lead organizational teams and to achieve signifi- cant results," said President and CEO, Kevin Casey. Jaeger-Unitek Sealing Solutions, founded in 1925, is a leading supplier of engineered rubber and plastic profile extrusions serving industrial, agricultural and transportation industries. Sena (left) and Wester

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