May '20

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30 • RV PRO • May 2020 rv-pro.com However, the Miller family still wanted to join forces with another company that shared its values, goals and desire to lead the industry in quality and customer service, according to Miller. "Eventually, we came to the conclusion that Winnebago was our best choice," he said. "We expect to elevate the customer experience even more that we would have on our own." Miller used the "A Lap Ahead" theme to emphasize that Newmar wasn't going to coast now with new owners or that it expected to win the race just because it was experiencing growth. "We're A Lap Ahead and we want to continue to outpace those who follow us," he said. "We've got our gas pedal stuck to the floor and we have no intention on letting up." Meanwhile, Sammut shared some details from Statistical Sur- veys that helped underline the kind of growth that led Newmar to seek partnership. Since 2008, the company's share of the market has grown exponentially to the point where, in January 2020, the company held an 15.2 percent share of the Class A market according to Statistical Surveys, compared to a 4.5 percent share in 2008. That includes an 8.2 percent share of gas-powered Class A's compared to 2.4 percent in 2008 and, more tellingly, a 26.5 percent share of diesel motorhomes compared to 6.4 percent in 2008. A Peek at 2021 Sammut also detailed changes for 2021 models. All Bay Star and Bay Star Sport motorhomes will be built on the Ford F Series Class A motorhome chassis.

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