June '20

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A W A R D S & C U S T O M I Z AT I O N 7 6 G R A P H I C S P R O J U N E 2 0 2 0 G R A P H I C S - P R O. C O M Y O U R L A S E R A T W O R K Know the customer base that is ordering them. Are they reliable to work with and do they pay on time? What special payment rules will you want to put in place? ADA signs can be complex and time consuming to produce, so make sure you are compen- sated adequately. If you decide to laser ADA signage and include Braille, be prepared to receive re- quests to produce full-color signs as well. If you don't have this capability, you may lose a client. Spend the research time to know Sandcarving offers the opportunity to provide higher-margin personalization services and the option to easily personalize curved glass. Our woodworking partner built the display base to my design specifications, and I mounted the piece of elec- trical equipment and the plate. A complete custom product we designed and created to introduce a major national sales contest to a large sales organization. Left: New materials, such as leatherette, that come in sheets allow you to both laser graphics and cut out unique shapes. Above: You can offer new and custom products with current equipment and ma- terials such as custom-shaped name badges. Look for specialty product opportunities for small, un- tapped markets such as mini signs for Christmas vil- lages and train displays. Adding new equipment such as a UV full-color printer allows you to add color to current products such as laser and full- color name badges. New products and services can also be added such as logo printed golf balls.

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