June '20

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10 • RV PRO • June 2020 rv-pro.com S P E C I A L S E C T I O N : C A R G O T R A I L E R S W hen it comes to today's enclosed cargo trailers, man- ufacturers say they are not boxed in by the four walls around those haulers. In fact, by employing ingenuity and technical know-how with state-of-the-art manufacturing techniques – plus the ability to offer customers nearly endless customization options – representatives for cargo trailer manufacturers say they can offer something for everyone, from basic haulers selling for a few thousand dollars to completely customized models retailing for north of $200,000. Customers clearly appreciate the wide variety of uses and versa- tility of today's enclosed cargo trailers, based upon their increasing popularity. Data from Grand Rapids, Mich.-based market data firm Statistical Surveys finds that the market for enclosed cargo trailers grew by nearly 23 percent from 2014 to 2019. Last year was the third-best year on record for enclosed cargo trailer sales, coming off a very successful 2018 – which was the best year ever for sales, according to Stat Surveys data. Those numbers come as no surprise to representatives for three manufacturers – Forest River, inTech Trailers and LOOK Trailers – who see the enclosed trailer market as having solid growth potential moving forward. Representatives from three companies recently spoke at length with RV PRO about their products, their manufacturing prowess and how they seek to differentiate themselves in a crowded marketplace for enclosed cargo haulers. Dealer Feedback Drives LOOK Trailers When LOOK Trailers launched in 2010, company officials saw a need in the enclosed cargo trailer market that wasn't being addressed, according to Steve Hartman, the company's vice pres- ident of sales, who is one of the Middlebury, Ind.-based manu- facturer's founders. "At the time, the cargo trailer market had manufacturers that were basically telling dealers what to stock and how they were Ingenuity, versatility and available customization give manufacturers endless options when creating today's cargo trailers, which are so much more than boxes in which to haul things. 'THE BOX' 'THE BOX' Thinking Outside of Thinking Outside of By Rob Merwin PHOTOS COURTESY OF FOREST RIVER, INTECH TRAILERS AND LOOK TRAILERS

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