RV PRO

August '20

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94 • RV PRO • August 2020 rv-pro.com Reporting on the RV industry across North America News of Note News of Note RV I N S I G H T Lazydays Acquires Total Value RV Lazydays RV has signed a letter of intent to acquire Total Value RV, located in Elkhart, Ind. A purchase price was not disclosed. Total Value RV is the No. 1 motorhome dealership in Indiana. "We are extremely pleased to announce our intent to acquire Total Value RV as we continue to execute our geographic expansion strategy," said William P. Murnane, chairman and CEO of Lazydays. "We are honored and humbled that Hank Schrock has chosen Lazydays to shepherd his longtime family business into the future. We are thrilled to have Total Value RV join the Lazydays' family of dealerships. The majority of the RVs Lazydays sells are manufactured in and around Elkhart; and we are very excited to become part of the Elkhart community and continue to work closely with our OEM partners." Home of the world's largest RV dealership, based on 126 acres outside of Tampa, Lazydays has dealerships located at The Villages, Tucson and Phoenix, Ariz.; Minne- apolis, Knoxville, Tenn.; and Loveland and Denver, Colo. Lazydays also has a dedicated service center location near Houston. ATW Hires Besst as Product Marketing Manager Americana Tire and Wheel (ATW) – Kenda's distribution arm serving the North American towable trailer, utility, RV, marine and agri- cultural industries – recently added Kim Besst to its senior team as product marketing manager. Besst's initial responsibilities include identifying current brand growth oppor- tunities and supporting marketing efforts while developing longer-term integrated marketing strategies to increase product sales and market share. "A true integrated marketing profes- sional, we are thrilled to welcome Kim to the team. Her product brand experience is the perfect fit for this new role – one of significant importance to our group in its anticipated future contribution to our overall brand positioning, product development, communications and edu- cation both at the customer and con- sumer levels," said Dave Craig, president, Americana Tire and Wheel. Suburban Names Phillips as Senior VP Suburban Manu- facturing, an Airxcel brand, has appointed Mike Phillips to the newly created position of senior vice pres- ident of operations and engineering. The company is a leading supplier of RV furnaces, water heaters and cooking appliances. In this key role, Phillips will lead opera- tions and engineering groups to increase growth and improve processes. Fostering a culture of innovation at Suburban, he will mentor its team of product experts. His portfolio includes managing the company's safety initiatives, product development, production processes, continuous improvement, and new sales and operations procedures. With extensive manufacturing expe- rience, Phillips most recently held the position of director of operations at Welbilt in Parsons, Tenn. Previously, he was the VP of engineering at SFI and director of operations at Pegasus Steel. Phillips Besst Advertising Contacts Meet RV PRO's Meet RV PRO's Sales Support Sales Support Sara Dorheim-Davis Sara Dorheim-Davis Email ad materials to sddavis@nbm.com (800) 669-0424, ext. 256 rv-pro.com (866) 847-8330 www.daysdistribution.com Elkhart, IN We offer scalable public, dedicated, on demand warehousing with robust warehouse management systems and RF capabilities to meet all of your storage and 3PL needs. WE CAN HELP YOU! WAREHOUSING, LOGISTICS & TRANSPORT Personal, sophisticated, and multi-dimensional 3PL strategically located in Northern Indiana one hour East of Chicago IL.

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