September '20

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rv-pro.com September 2020 • RV PRO • 25 A 2020 Tiffin motorhome on a Mercedes-Benz Sprinter chassis awaits a roof paint job in Diversified's new AFC paint booth, which is 110 feet long total and can handle large vehicles, such as Class A motorhomes. This Class C motorhome was in for repairs after the owner hit a low bridge. It arrived with a bridge brick still on its roof. "We invested in this state-of-the-art booth for today's paint demands and tomorrow's," Steve Wolfe says. A Cedar Creek fifth wheel undergoes an alignment. Diversified also performs frame repair on its frame rack, although when an accident is severe enough, insurance companies typically classify an RV a total loss. know accidents are going to happen in the next coming weeks to months and we'll be ready." The shop's previous location, on 3 acres in a 38,000-square- foot building, had stymied growth as business expanded. Now, it has 35 bays that churn out repairs seven days a week, with three shifts, to meet the demands of its customers. Danny Wolfe estimates that commercial trucks account for 60 percent of Diversified's customer base, while RVs, buses, and emergency vehicles represent the remainder. "We were able to design exactly what we wanted and needed," he says. "The new building celebrates the hard work of our employees and shows appreciation for all of our customers." Various association memberships help drive business into bays, including the Good Sam's Club. Diversified also attends regional RV shows, but word of mouth and outside sales face-to-face meetings bring in the lion's share of work. "We knock on doors and build relationships the old-fashioned way," Danny Wolfe says. In today's business climate for service and repair, Diversified is seeking additional techs for its 38-employee staff, as RV sales and fleet busi- ness booms. However, finding the right talent can be difficult. "We're a unique segment in the repair business," Danny Wolfe says, who adds that the business employs six staff members dedi- cated to RV repair. "It's not easy for an auto- motive technician to slide into our repair world – they're very different and require distinct skillsets." As such, the shop launched an appren-

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