GRAPHICS PRO

February '21

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STEP ONE CASSIE GREEN, EXECUTIVE EDITOR 2800 West Midway Boulevard, Broomfield, Colorado, 80020 ( 800 ) 669-0424 | ( 303 ) 469-0424 | FAX ( 303 ) 469-5730 W W W. G R A P H I C S - P R O. C O M PUBLISHER DAN PECKHAM dpeckham@nbm.com EXECUTIVE EDITOR CASSIE GREEN cgreen@nbm.com MANAGING EDITOR MATT DIXON mdixon@nbm.com EDITOR, GRAPHICS PRO DAILY ALEXANDRIA BRUCE abruce@nbm.com ART DIRECTOR ERIK WOGEN ewogen@nbm.com GRAPHIC DESIGNER IVETH GOMEZ igomez@nbm.com MEDIA CONSULTANT AWARDS & ENGRAVING MARKET RYAN APPLEBAUM rapplebaum@nbm.com MEDIA CONSULTANT PRINTWEAR MARKET DESIREE DELFRARI ddelfrari@nbm.com MEDIA CONSULTANT SIGN & DIGITAL GRAPHICS MARKET SARA SIAUW ssiauw@nbm.com SALES SUPPORT SYDNEY KOCHEVAR skochevar@nbm.com CONTRIBUTING WRITERS EDITORIAL ADVISORY BOARD DIRECTOR OF SALES JAMES "RUGGS" KOCHEVAR jkochevar@nbm.com EXECUTIVE TRADE SHOW SALES MANAGER BRANDY JAMISON-NETH brandy@nbm.com EVENT SERVICES MANAGER JACKIE RAMSIER jramsier@nbm.com EVENT SERVICES COORDINATOR JOIE MARTIN jmartin@nbm.com PRESIDENT DAVE POMEROY VICE PRESIDENT / AUDIENCE & EVENTS LORI FARSTAD VICE PRESIDENT / FINANCE KORI GONZALES, CPA DIRECTOR OF CONTENT REGAN DICKINSON DIRECTOR OF TECHNICAL SERVICES WOLF BUTLER CEO & OWNER ROBERT H. WIEBER, JR. 8 G R A P H I C S P R O F E B R U A R Y 2 0 2 1 G R A P H I C S - P R O. C O M ERICH CAMPBELL, JENNIFER COX, PAULA AVEN GLADYCH, DONNA GRAY, CHARITY JACKSON, CHERYL KUCHEK, ED LEVY, JOHN LOUCKS, DAN MESSERSCHMIDT, AARON MONTGOMERY, VICKI NARDINI, STEPHEN ROMANIELLO, RICK WILLIAMS, LON WINTERS, ROBERT ZOCH DAN BAREFOOT, ERICH CAMPBELL, MATT CHARBONEAU, DANE CLEMENT, BOB HAGEL, KERRIE MALLORY-THOMPSON, BRADEN TODD, LON WINTERS WANT TO KNOW MORE? Feel free to give me a call directly at 720-566-7278 or email me at cgreen@nbm.com. M y son has this obsession with LEGOs. There's this particular series that he's drawn to that features ninjas, dragons, robots, and such, but the thing that stands out to me is the intricacy of the sets. He got one set that featured 371 pieces just for the dragon, and since he's only 5, it required some supervision. One of the many things that LEGO does well is the directions. Easy for kids to follow, they are large, simple pictorials demonstrating piece by piece how to build something (at least at this age). Because of that, with a certain amount of encouragement, he's often able to build his own sets. He's realized he must follow the directions if he's going to learn how to build something magnificent with the pieces. How about you? You might be beyond LEGOs at this point in your life, but when you're learning how to do something, what resources do you tap? If you've just bought a laser, chances are the manufacturer offers training. If you've recently purchased a wide-format printer, per- haps you also browse YouTube or attend a virtual trade show for some video knowledge. Whatever the case, you must learn how the equipment works before you start creating and selling product. This month's issue is full of tutorials, directions, and general how-to information to assist you in your endeavors. If you treated yourself to a new sublimation setup in the last few months, you'll learn how to embellish slate. If you want to create patches using your embroi- dery machine, there's guidance for that. We're here to help. Good luck with your learning endeavors this month and always. Until next time. FOLLOWING DIRECTIONS IN THIS ISSUE: HOW TO CREATE a multimedia design using screen printing and embroidery. PREPARATION TIPS for the arrival of a new CNC router. SPECIAL SECTION: The Team Sales Report dives into the changing team sports market. Image courtesy Kornit Digital

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