GRAPHICS PRO

February '21

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5 0 T E A M S A L E S R E P O R T 2 0 2 1 G R A P H I C S - P R O. C O M A s the graphics industry continues to change through the natural flow of events, the COVID-19 pandemic has had some extenuating effects in most segments, including team sales. While many businesses in this segment were able to quickly pivot and come up with new ideas, there are some areas where these effects continue to be felt on a larger scale. Following is this year's survey results from the team sales mar- ket. You will also find some analysis from previous years, though keep in mind that there were fewer respondents this year when looking at the data. While the response rate to this year's sur- vey was low, we felt it important to acknowledge the effects of COVID-19 as well as continue to look at the numbers as the current situation evolves. This survey was conducted through electronic mail via Survey- Monkey.com and complied with all CAN-SPAM act laws and NBM's privacy policy, as found here: nbm.com/privacy-statement. Respondents were selected from the GRAPHICS PRO subscriber database and all survey recipients were provided the same version of the survey, which was distributed in November and December of 2020. Some survey totals equal more than 100% because readers checked all the categories that apply. REVENUES AND OUTLOOK 73% of respondents reported team sales revenues of over $5,000. This number has remained steady over the last three years. Not surprisingly, the majority of respondents reported that overall revenues for team sales in 2020 either stayed the same (21%) or decreased (67%). The majority of respondents re- ported that overall revenues for team sales in 2019 either stayed the same (43%) or increased (46%). The majority of respondents re- ported that overall revenues for team sales in 2018 either stayed the same (41%) or increased (46%). When asked whether the COVID-19 pandemic affected team sales revenue, 77% responded that it has had major effects. DIVE INTO THE DATA TEAM SALES MARKET SURVEY B Y G R A P H I C S P R O S T A F F G R A P H I C S - P R O. C O M respondents reported that overall ). - ported that overall revenues for team sales in 2018 either stayed ). COVID-19 pandemic affected team responded that

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