RV PRO

February '21

Issue link: https://nbm.uberflip.com/i/1331968

Contents of this Issue

Navigation

Page 16 of 87

rv-pro.com February 2021 • RV PRO • 15 top of it. Eventually, manufacturers attach the walls and ceilings, which are either stapled or screwed together. "Our units, however, begin as a full skeleton structure with strength built in, which results in the slower manufacturing pro- cess because we might just have two production staff working in a unit's enclosed space," Fishburn says. "There are a lot of trailers out there with off-road tires on them, but as soon as a camper takes it off-road or on demanding terrain, that unit will twist. All of a sudden, cabinet doors won't close properly, and components loosen. Our build style makes sure those things don't happen with our products." Some design innovations are often the simplest, Fishburn adds. The slide-out kitchen in the Flyer line, as an example, uses space in the front of the unit that normally would just be a cabinet area with interior storage. "We were able to design a slide-out kitchen with a cooktop, built-in refrigerator, storage and a removable table – it adds great functionality. The same idea is now also being introduced into the Sol and Terra." Customer Base Informs Design Word of mouth and social media, particularly Facebook, has informed and driven product research and design from customer feedback at inTech. It also has built its customer base. "When you come to market with a higher-dollar product, people might be skeptical about why they cost more than com- peting brands," Fishburn says, "but as more inTech trailers get out there, owner groups have emerged on social media and word gets around – demand picks up. It's where our growth has come from. "We pay attention to how customers use our product," he adds. "We might think a particular design element or component is important, but it can play out differently in the field, as we've learned from past input." One such example involves the Luna, which was first introduced as a "street-style" camper: It didn't offer off-road tires and wasn't built in a more rugged fashion for going off-grid. "Then we started to see the importance of those elements and how the customers wanted to use the product, so we made sure there were those features," Fishburn says. inTech's Flyer represents the company's first foray into the RV market. The pictured Explore model features a versatile interior and rugged exterior design with off-road tires and a 2-inch receiver hitch that comes standard. The model has a dry weight of between 1,450 and 2,020 pounds.

Articles in this issue

Links on this page

view archives of RV PRO - February '21