April '21

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Keeping up with current trends and perfecting your ability to create industry staples such as ban- ners and wraps should keep your roll-to-roll printer working steadily. (Image courtesy Mutoh) The roll-to-roll printer is a gateway to offering a wide variety of graphics to your clients. (Image courtesy Mimaki) S I G N A G E & P R I N T I N G B Y M A T T D I X O N TAKING YOUR FIRST STEPS INTO ROLL-TO- ROLL PRINTING 8 0 G R A P H I C S P R O A P R I L 2 0 2 1 G R A P H I C S - P R O. C O M T he roll-to-roll printer is a gate- way to oering a wide variety of graphics to your clients. Adding such a printer means your shop can engage in oering indoor and out- door signage of all kinds—including ban- ners, waynding signage, billboards, ve- hicle wraps, oor graphics, canvas/ne art, stickers, POP signage, backlit graphics, and more. "As personalization demands increase and more companies move to just-in- time production, wide-format printers have become a great way to add a new revenue stream," says Michael Maxwell, Mimaki."e continuing trend of eCom- merce solutions and entrepreneurship Getting the Ball Rolling

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