RV PRO

May '21

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rv-pro.com May 2021 • RV PRO • 53 he says. "Our employees won't have anyone looking over their shoulder. We've evolved and gotten busier and busier, so we learn new techniques for things that make us more efficient in the long run. Leaps and bounds don't usually happen in life, but chipping away every day gets you where you want to go." Looking forward, Jason Zaroor says the challenge for the company will be to define the next generations' futures. He says he anticipates TPMS will eventually become a saturated market, making future planning difficult. He adds that almost everyone understands the need for TPMS, making it more of a commodity and no longer optional. "We are the Cadillac in the RV market, but now we have a lot of systems coming from China – and that's forced us to rethink things," he says. "We have a new Pulse FX system that works through smartphones – meaning less parts and you don't have to monitor TPMS on the dashboard anymore. It helps the flow in the aftermarket and allows our price points to now be equal or lower than foreign competitors." Beyond technology, another factor that helps the company is that every employee is willing to roll up their sleeves to get the job done, and the company's leadership's willingness to consider new markets and new possibilities, according to Jason Zaroor. "We're hardworking business owners and feel that sets us apart," he says. "We're focusing on OEMs and talking to companies building 75,000-plus units and pushing forward to work with them. We're uniquely leveraged to make inroads there because we're small and nimble. If someone works with us, they don't have to go through Shanghai. "We have a vision to take this company, build it and make it as big as we can to take us to our next steps in life," he adds. "We've taken our dad's dream and made it ours. We're excited to see what the future holds." Teschnology Director Edward Lutsko and Commercial Account Manager Zachary Zaroor (seated) enjoy a moment of levity. The dozen employees of Advantage PressurePro enjoy a close bond.

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