May '21

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58 • RV PRO • May 2021 rv-pro.com RV O E F O C U S W hen Bob Moore, Sr., bought the patents that helped him launch MORryde in 1966, he wasn't necessarily thinking about RVs, toy haulers, or any of the other markets that the company serves today. Instead, Moore was thinking about was solving people's problems and getting them what they want. More than 50 years later, the approach is still the same – although today the Moore family has almost 1,000 employees and a staff of product development engineers to ask the right questions, find the best answers, and get new products into the marketplace. Or rather, marketplaces, given that the company serves both OEMs and the RV aftermarket, as well as a variety of transportation industries. MORryde Ramps Up The company's ramp doors and other products for toy haulers, like those for the larger RV market, are all about creating a better experience for RVers. By K. Schipper Smoothing the Way These days, MORryde offers enough different technologies for diverse market segments to launch a variety of lengthy conversations. However, according to Jack Enfield, the company's sales and marketing manager, it all began with one particular type of design. "MORryde got its start when Bob Moore, Sr., purchased the patents to rubber sheer spring technology," explains Enfield. "From there, he went about designing sus- pension systems, and the first one was used for a trailer to haul trailers. It basically helped protect the transport of trailers to dealerships." The rubber sheer spring incorporates rubber's natural ability to isolate and MORryde's aftermarket PatioEX inflatable tent system (pictured) is designed to extend the off-the-ground living space for toy haulers. The PatioEX was the result of about two years of product development and related work by the MORryde team. Photos by Steve Toepp/ Midwest Photographics

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