RV PRO

September '21

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NEW MODEL YEAR PREVIEW 104 • RV PRO • September 2021 rv-pro.com THOR INDUSTRIES It should come as no surprise that THOR Industries has many new models and a plethora of product updates and upgrades to share with dealers during Elkhart Open House Week. As always, dealers can find THOR's massive exhibit on the grounds of the RV/MH Hall of Fame, 21565 Executive Parkway in Elkhart (not far from the intersection of County Road 17 and County Road 6). As of early August, THOR executives were still firming up any activities for dealers. However, company representatives were happy to share some spe- cifics as to what dealers can expect to see when it comes to new prod- ucts, so be sure to read on for details and insights. KZ RV KZ will celebrate its 50-year anniversary at the Open House and has finessed its flagship product – the Sportsmen travel trailer – in honor of this event. "We've changed all product lines, but nothing as big and hardcore as the changes we made to our Sportsmen brands," says Marlene Snyder, vice president of sales and marketing. Snyder adds the RV manufacturer looks forward to seeing industry leaders and dealers at the annual event, after the COVID-19 hiatus. She predicts the event will be bigger and busier than ever. "Everybody has been burning the candle at both ends. I think they are ready for a few days off to see old friends and make new ones," she says. "We expect a big turnout." She mentions the buzz could center on industry supply chain issues but notes that KZ has those conversations daily. "We keep our dealers very well-informed," she says. "We tell them why we're shut down and explain that getting materials is a problem for everyone." Supply challenges aside, Snyder predicts a great year ahead. This year has been like no other, with the lingering effects of a pandemic, supply chain issues, challenges finding able-bodied workers and record demand for RVs. One might think that, under such circumstances, manufacturers would be tempted to forgo introducing any new units for 2022 and simply focus on building what they were building last year and earlier this year. And yet, that's not what many OEMs have chosen to do. Read on to learn about all of the new products, new floorplans and product upgrades and updates manufacturers have in store for dealers attending this year's Elkhart Open House Week, scheduled for Monday, Sept. 27, through Thursday, Sept. 30. By Darian Armer, Lisa Dicksteen, Mike Harbour, Rob Merwin, Ronnie Wendt and the RV PRO team 2022

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