Issue link: https://nbm.uberflip.com/i/1451370
G R A PH I C S - PR O.C O M 18 • WRAPS • 2 0 2 2 is massive: residential homes, ofces, re- tail, governments, hospitals, and so much more. On top of this, most of the installs are relatively at and done indoors in climate-controlled environments. It all sounds great, and in many ways, it is if you dial-in interior wrap lms cor- rectly. So, to help you be super focused, here are several key things to consider to truly be successful with interior wraps. THE CLIENTELE Let's rst begin with the potential cus- tomers, which are private homeowners, businesses, and governments. The sales process can vary from working in some- one's home to dealing with lots of lay- ers if the business or government has a complex structure of staff and protocols. This means certain skill sets need to be adapted and honed to sell interior wraps. One core key that can help structure this is to put a lot of focus on cost and time savings. A great example of this comes from a recent series The Wrap Institute made on a at in Amsterdam. This at could have been transformed in the traditional way, which is a renovation. This would mean a dusty demolition, buying a new kitchen, painting walls, tiling, and much more. It would take weeks and weeks, be super expensive and result in a big loss in terms of the environment. Yet, the at in Amsterdam was given a wrap rejuvenation instead. In just over ve days with one installer, the entire Zero Stretch and Wrap Matrix: These techniques make the wrapping process easier than ever or interior wraps, it helps make corners and finishing ver precise shrinking the wrap film naturall to the corner before making a relief cut, the corner is etra smooth