July '22

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G R A P H I C S - P R O. C O M 2 0 2 2 J U L Y G R A P H I C S P R O 4 7 MARKET SUCCESS STORIES: STINGRAY GRAPHICS A t the turn of the new year, Stingray Graphics got its first DTF printer installed at its shop inside the Asheville Mall in North Carolina. Over the past six months, Stingray Graphics has been able to achieve more vibrant and ver- satile orders. Russ Ridenour, the store manager and machine operator at Stingray Graphics, was drawn to DTF due to the vibrancy of the prints. Ridenour first got into the T-shirt busi- ness around 2007 and has worked with various printing and production methods over the years. While he always loved the products, there was something he couldn't quite nail down, particularly when working with dark garments. With DTF, the print comes out the same every time and is not dependent on the fabric or color. "We've got return clients we've been dealing with for years, and they love the new process," says Ridenour. Previously, the shop often had inqui- ries on hat orders that it was unable to fulfill, as it didn't have an embroidery machine. With the DTF machine, and the recent addition of a hat press, Stingray Graphics can now easily, and quickly, fulfill hat orders. Ridenour also no lon- ger feels the need to persuade clients on certain garments and colors because there are no limitations with DTF. "My day-to-day operations are so much easier now," says Ridenour. "Knowing that every print is going to come out the same." SHINE BRIGHT WITH SPECIAL EFFECT HTV Offer your customers eye-catching looks this summer with STAHLS' CAD-CUT ® special effect heat transfer vinyl. ⊲ Available in multiple textures and finishes— from glitter and foam, to metallic, foil, and color shifting ⊲ Ideal for everyday fashion, cheer, children, spirit, and fan apparel Shop the Full Lineup ⊲ GP0722 STAHLS.COM | 800.478.2457

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