September '22

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G R A P H I C S - P R O. C O M S E P T E M B E R 2 0 2 2 • G R A P H I C S P R O 2 1 "We put in the Durst in June, and by September, we were looking at another machine," Jack says. He began looking at what percentage of his business was being done on a somewhat smaller format rather than large sheets and decided to purchase a Highcon Euclid 5 C digital laser cutter. "I never felt it would fit our business model," he says, but he realized that 70% of R apid 's e-commerce materia l that was running through the flatbed cutting tables would fit on the Highcon's smaller footprint. It moved that work over to the Highcon, which "dramatically expanded our capacity at the speed in which it cuts," he says. "We offer a lot more capacity to our customers." Rapid didn't even have a facility to put the Highcon machine in when it started its research in September. In 2015, Rapid added a Durst P10-250 HS flatbed printer. When Rapid got into e-commerce packaging, it started looking for solutions to produce a lot of smaller quantity orders faster. #Letstalkworkflow anytime and at Printing United Expo '22 T: 414 433 0700 – Reliable, customizable workflow automation–from prepress to dispatch – Semi- to fully automated/robotic load/off-load, pick&place Efficiency beyond the cut.

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