October '22

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create another profit center using the equipment and technical knowledge you already have. While there are no hard and fast rules for what companies or industries may require or want a cer- tain decoration technique or style, there are some general trends that may be helpful to examine. EMBROIDERY is is a traditional standard for medical lab coats. Many hos- pitals and clinics will have lab coats embroidered for doctors and sometimes all medical staff. Research laboratories may also use embroidery lab coats. Another fertile ground for embroidery can be embroidering names on uniform shirts. Some companies will use embroidered patches on shirts so they can simply remove and replace the patch if an employee moves on. Embroidered patches are also popular for hats and jackets. e advantage of embroidered patches is they can be removed, and the item can be reused. Another frequent use for patches is to cover an old logo or corporate branding that has changed. is, again, salvages the garment and still promotes the new brand. Embroidery is gen- erally considered a traditional and classy look, so people going for a higher-end appearance may choose this decoration method. RHINESTONES Sometimes bling is the thing, and it can be popular for salons and spas. Some specialty medical offices, like dentists or derma- tologists, may also like the more sparkly look. Often the company name or logo will be done with rhinestones, usually on T-shirts. is look is often chosen by companies that work in some aspect of physical appearance and may be meant to promote an image of luxury or wealth. Image courtesy Toni Heitzman, Hot T's Designs Researching and learning to meet the requirements of a specific industry can be beneficial and profitable. A uniform could be an apron, lab coat, or a T-shirt but will usually be fairly lightweight and easy to decorate. (Image courtesy Q-Tees) 3 0 G R A P H I C S P R O • O C T O B E R 2 0 2 2 G R A P H I C S - P R O. C O M

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