December '22

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Page 16 of 136

A tlantic Pinstriping & Vehicle Wraps serves up a triple threat: custom-designed ve- hicle wraps, premium paint protection film, as well as hand-drawn pinstriping and letter- ing services for customers across the automo- tive, marine, and motorcycle market segments. Franchise owner Mike Montemurro hangs his hat on uncompromised quality, from employ- ing highly-experienced staff and investing in modern equipment to only offering trusted name brands and materials. "I won't [sacrifice] quality or compete on price – it's a race to zero with some of these shops. While we're not the cheapest around, I can sleep at night knowing we did the job right," he says, noting the business carries in- dustry-leading certifications and honors a life- time warranty on hand-drawn pinstriping and lettering. Montemurro takes pride in and stands by the shop's work. In return, loyal, repeat cus- tomers are willing to join the 4-6 week waitlist to ensure a positive experience. Over the years, he says a quality reputation earned Atlantic Pinstriping & Vehicle Wraps "a good mix" of enthusiast, dealership, body shop, and com- mercial patronage across five franchise loca- tions servicing Charlotte, North Carolina, and surrounding areas. The owner notes the company continues to prosper, growing its customer base despite on- going economic and supply chain woes. He credits grit, vision, and the willingness to pivot as central to the business's longevity. PASSIONATE PROGRESS Montemurro learned the value of a hard day's work at a young age, pumping gas and sweeping shop floors by 12 years old. At the ripe age of 21, he sought to turn a passion for the automotive industry into a proper busi- ness venture, opening a body shop and put- ting his bourgeoning entrepreneurial skills to the test. Before long, Montemurro discovered S I G N A G E & P R I N T I N G On the Cutting Edge B Y S T E F A N I E G A L E A N O - Z A L U T K O Atlantic Pinstriping & Vehicle Wraps builds reputation on service and quality 1 0 G R A P H I C S P R O • D E C E M B E R 2 0 2 2 G R A P H I C S - P R O. C O M

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