February '23

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6 4 G R A P H I C S P R O • F E B R U A R Y 2 0 2 3 G R A P H I C S - P R O. C O M A P P A R E L D E C O R A T I N G of directly on the substrate. e inks are applied in four seconds, allowing for the printing of up to three shirts a minute. "You can produce more with the same equipment without the hassles of ink, emulsion, and registering colors," Conner says, adding that unlike with screen print- ing, a screen room and cleanup isn't neces- sary. "It looks, feels, and washes and wears like a real screen-printed T-shirt." Transfer Express offers screen-printed transfers, where the more that's printed on the full-center chest design, the larger the quantity discount, resulting in more prof- itability for the customer, Conner says. UltraColor Max options. (Images courtesy STAHLS' Transfer Express) Howard Custom Transfers, Inc., in Chicago, offers a glitter screen-printed heat transfer to give a textured, raised look. (Image courtesy Howard Custom Transfers, Inc.)

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