February '23

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7 0 G R A P H I C S P R O • F E B R U A R Y 2 0 2 3 G R A P H I C S - P R O. C O M A P P A R E L D E C O R A T I N G also eliminate the need to train employ- ees and to invest time in learning new dec- oration techniques. e company mak- ing the transfers already has expertise in the technique that creates the transfers, so your shop doesn't have to. Heat trans- fers can also be a terrific option when your shop is confronted with decorating some- thing that isn't easy to decorate. Some items are simply too bulky or awkward- for other methods, and a heat transfer can allow for decoration to be added in those cases. Finally, heat transfers can be the ideal option for repetitive jobs like putting names and numbers on sports jerseys. If the names and numbers will always be the same, heat pressing them onto the jersey would be much faster than creating the numbers and letters yourself from scratch. Clearly there are a lot of reasons that heat transfers can be a viable option for a shop, but using transfers has to require at least some equipment, right? Yes, there is equipment required: a heat press. As the name implies, heat transfers are sealed to the item to be decorated using heat. And professional heat transfers are not the type that can be sealed with an iron — iron-on transfers are an entirely different thing. So, you will need a professional press. Heat transfers generally come in two types: hot peel or cold peel. As the names imply, the difference is in when the trans- fer paper is peeled from the transfer after it is heat sealed to the item to be deco- rated. Hot peel transfers are peeled imme- diately after pressing. Cold peel transfers are peeled once the decorated item and the transfer have cooled. Both types of transfers, cold peel and hot peel, have their (Images courtesy Make Your Mark Design) (Images courtesy 605 Customize)

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