Sign & Digital Graphics

2015 WRAPS

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2015 I WRAPS I 113 surface then you can probably wrap it. I tried to compile a list of items that I've seen wrapped, and I'm up to more than 80 individual items. I'm sure we could keep adding to the list. Some of the more fun wraps that I've personally been involved with include a 15' guitar for a contest run by the Rock & Roll Hall of Fame in Cleveland. I was also part of a team that wrapped an entire fire truck as a community project for the Geauga, Ohio, fire department. I also wrapped a little Radio Flyer car. Both the fire truck and the Radio Flyer were done with color-change films. I've also been asked if it was possible to wrap some pretty crazy items, like a bridge. I've also been asked about wrapping cement statues and even wrapping funeral urns. Wrap Film Considerations When you decide to do a wrap that is not a vehicle, there are several considerations to take into account before moving forward. First, what conformability is needed? Is the object flat or does it have complex curves? If it is relatively flat, then you may be able to get by with using calendered film, which will save money. However, if the object has complex or compound curves you will want to choose a cast film. You also need to consider the level of durability that is needed. If the surface is flat, but the wrap will have a longer life span you may still want to go with a cast film for the higher durability. However, if you are doing something relatively short term and your customer is OK with a calendered film lifting at contours, you could also get by with using a calendered film when a cast film should technically be used. Bus wraps and transit ads are good examples of this. A bus is not all that flat, actually, but the graphics on a bus are generally only left on for one year or less. Since they are changed out so often, it is generally accepted that the film will lift up in some areas. In these cases, the bigger concern is that the graphic will come off relatively quick and easy. Removability Another question to ask when choosing a film is whether or not removability is needed. In my experience, when the customer requests a "wrap," they will generally want to go back to the original finish/surface of the object being covered. For the most part, this can be accomplished; however, there may be some exceptions. For example, there are surfaces such as low surface energy plastics that may require a higher-tack adhesive in order for the film to stick properly. When the special high-tack adhesives are used, they generally do not come off easily when the graphic life is complete, so you should be prepared to possibly have lots of adhesive residue left behind to clean up. Low-VOC Paint Wall wraps on today's low-VOC paints are posing a new challenge. In the past we could use a removable adhesive on painted wallboard; however, the introduction of new low-VOC paints has created some new adhesion challenges. These paints have components in them that make it more difficult for standard films to adhere to (the cured surface sometimes has a powdery residue). Recently I asked eight of my co- workers to define a wrap. All eight were clear in that a wrap is no longer just for vehicles. They all consistently defined a wrap as an object, stationary or mobile, that can be covered in vinyl. A wrap is more than just a decal or sticker, and it covers a major portion of whatever object you are wrapping. This is where the terms "full wrap" and "partial wrap" come into play. A full wrap covers the entire object and a partial covers only portions of the object. What Can Be Wrapped? So what can you wrap? Every time I turn around it seems like people are coming up with new things to wrap. Basically, if the film will stick and conform to the Enigma Graphics and Signs installed a wall graphic printed on Avery Dennison MPI 2611 Wall Film in a new Ducati Dealership in Texas. This Tuk Tuk vehicle from South Africa is wrapped with digitally printed Avery Dennison MPI 1005 SuperCast and DOL 1360 overlaminate.

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