Sign & Digital Graphics

2015 WRAPS

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Page 6 of 166

2 I WRAPS I 2015 C o l u m n s 6 The Wrap Sheet Wraps Industry Grows Up By Ken Mergentime 8 The Wraps Report An original research study for the wraps community By Ryan Fugler 20 Location-Based Pricing Strategies Your location and who you compete with are important pricing considerations By Matt Richart 26 The Sleeping Giant There's a lot of wraps opportunity in the automotive aftermarket By Dave Dorsey 32 Wrap Shop Takes on Window Tinting Growing customer demand leads wrap shop to offer window tint services By Anna Kelley 36 Educating Yourself for Wraps Installs What to look for in a professional wraps training program By Jeff Wagner 40 Get Up and Running Without Hiring How a PPF service company began offering wraps services without hiring a graphics designer or buying a printer By Terri Morgan 44 Sustainability and Creativity are Trending A personal perspective of recent trends in the wraps industry By Mike Zick 48 Designing for People Who Don't Understand Design Reigning in inexperienced clients and helping them implement good design principles By Stephen Sinek 52 Masking Wraps Designing wraps in FlexiSign Pro using the masking tool By Charity Jackson 58 Introduction to 3D Modeling for Wraps From point to pixel to polygon, 3D modeling has it goin' on By Dale Dunnihoo Table of Contents Print Element Installs, page 82 Beating the Antenna, page 92 Cover image courtesy of Carbon Wraps. Photo by Ian Roth Wraps 2015 B u s i n e s s & s a l e s D e s i g n A True Thing of Beauty, page 68

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