Awards & Engraving

June '16

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80 a-e-mag.com • A&E JUNE 2016 TEAM SPORTS: THE BUSINESS OF CHAMPIONS The Numbers on Softball The team sports world has a rich history of recognizing its athletes. From large column trophies for the champions to gold, silver and bronze medals, awards are a symbol of the ultimate achievement in the sports world. Are you capitalizing on this market? Each month, we'll highlight the numbers on a specific sport that prove why you should be. The numbers… Fast-Pitch: 1 million youth participants in 2014.* Slow-Pitch: 1.6 million youth participants in 2014.* The inside scoop… " Trophies are primarily given out for children's leagues. High schools and colleges give out trophies for tournament or league winners and perhaps an MVP award. If you are interested in kids' sports leagues or team participation trophies, why not! There are also opportunities to sell coach's thank you gifts. " —Bob Hagel, Eagle's Mark Bet you didn't know… According to the Sports & Fitness Industry Association (SFIA), fast-pitch softball was only one of eight team sports to see an increase in participants between 2009 and 2014. IMAGE COURTESY MARCO AWARDS GROUP Participation by Gender in 2014* Fast-Pitch: Male: 39.8% / Female 60.2% Slow-Pitch: Male: 61.1% / Female 38.9% Casual vs. Core Participation 2014 1-25 times/year vs. 26+ times/year Fast-Pitch: 52.2% are core participants* Casual vs. Core Participation 2014 1-12 times/year vs. 13+ times/year Slow-Pitch: 60.01% are core participants* Casual Core Core Casual Fast-Pitch: Share of participants who play school/college softball: 28% *Numbers courtesy Mike May, communications consultant with Sports & Fitness Industry Association (SFIA)

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