Awards & Engraving

2016 Custom Gift Annual

Issue link:

Contents of this Issue


Page 38 of 68

A lmost everyone has a smartphone. Since being intro- duced by Apple in January 2007, smartphones have become the fastest-selling gadgets in history and are constant companions to young kids, teenagers, adults and even seniors wanting to check messages, play games, browse the internet, and take photos. Similar to a car offering more than just transportation or a person's eyewear pro- viding more than just clear vision, it's no surprise that smartphones have become more than just portable personal computers—they're also a reflection of each person's style and personality. How can digital decorators use dye-sub transfer to turn smartphone popularity into profits? Two ways: • Produce highly personalized, photo-quality products and accessories for your customers' smartphones. • Tap into the billions of photos being taken with smartphones to create unique full-color gifts for weddings, anniversaries, birthdays and holidays, or to simply make someone feel special. Smartphones are a great platform for a person to express style and personality. (All images courtesy David Gross) 36 • A&E MID-JUNE 2016 B Y D A V I D G R O S S Smartphones ROAD TO SUBLIMATION SUCCESS Profiting from Smartphones

Articles in this issue

Links on this page

view archives of Awards & Engraving - 2016 Custom Gift Annual