Awards & Engraving

August '17

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Page 48 of 84

BY CASSIE GREEN Social Skills BEST BUSINESS PRACTICES FOR SOCIAL MEDIA T oday's digital world revolves around websites, online news and reviews, eNewsletters, and, of course, so- cial media. But it isn't good enough anymore to just have a simple website as your only presence in the digital world. With more and more users turning to social media to read reviews, leave comments, and interact both personally and professionally with others, it is a must that businesses, even awards retailers, have a social media presence. 46 • A&E AUGUST 2017

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