Sign & Digital Graphics

May '18

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S I G N & D I G I T A L G R A P H I C S • May 2018 • 75 Customer Engagement Platform EFI, Meredith, New Hampshire, introduces EFI MarketDirect Cross Media, a customer com- munication and marketing campaign CMS solution. It's designed to make engaging with your customers easy and hassle free. It achieves this by providing an intuitive yet powerful user experience where you can quickly create rich personal- ized communications across nearly any medium including; Email, Web, Print, Mobile and Social Media. Using MarketDirect, your team can connect your customer data to your com- munications and personalize the content and conversations. Personalized content can include graphics, images, text, URLs and QR Codes—all integrated enabling you to improve engage- ment and connect with your clients. For more information, visit www.efi.com. Cloud-Based Graphics For Sign Makers SAi, Salt Lake City, Utah, introduces a new addition for its Flexi subscribers—Sign Design Elements. Exclusive to Flexi subscrib- ers, users now have access to five free downloads a month including: super-high-resolution photos, vinyl-ready files, vector illustrations, professional fonts and wrap artwork. Sign Design Elements includes 6.5 million graphics for sign mak- ers and now you have instant access to it through your cloud window. For more information, visit www.thinksai.com. Coral Color Now Available ORAFOL Americas Inc., Black Creek, Georgia, is pleased to announce that the much sought after Coral color (#341) is joining the industry fan favorite ORACAL Series 651 lineup. ORACAL 651 fea- tures a clear, solvent-based, permanent adhesive, with excellent cutting and weeding properties as well as one of the lowest shrinkage rates among economy films. Its propri- etary formulation ensures optimized stability and resistance to UV degradation making this film the perfect solution for medium-term outdoor applications. Add a tropical oasis feel to your next project by combining Coral with one of the many blues and greens available. For more information, visit www. orafolamericas.com. Smaller Large-Format 3D Printer Massivit 3D Printing Technologies, Lod, Israel, announces the expan- sion of its product portfolio with the Massivit 1500 Exploration 3D Printer. Available immediately, the Massivit 1500 delivers an afford- able, print-shop friendly solution to enter the world of large-format 3D printing. Designed to produce engaging 3D P.O.P./P.O.S. displays, illuminated signage and props as well as high- endurance molds for cost-effective thermoforming for the retail, advertising, entertainment, events and interior design markets. Based on the company's unique proprietary Gel Dispensing Printing technology, the Massivit 1500 can quickly produce lightweight, hollow pieces up to 1.45m / 4.8ft high which can be joined together to make any size model or dis- play. For more information, visit https://massivit3d.com. New Polycarbonate Sheet Products Covestro LLC, Pittsburgh, enhances its materials portfolio with the addition of two new polycarbonate sheet products— Makrolon NR and Makrolon NR-C. The NR product offers enhanced UV resis- tance with a proprietary matte surface to reduce reflection typically associated with a smooth sheet. Hard coated on one side, NR-C is suitable for harsh environ- ments, such as dynamic digital displays and screen protection. Both Makrolon NR and Makrolon NR-C have advanced technology for long- lasting weather performance while providing outstanding impact strength and are compliant with UL 879: Electric Sign Components, UL File #E146154. Find more information at www.covestro.us. DLCW Light Diffusing Technology SABIC, Huntsville, North Carolina, debuts the lat- est addition to its LEXAN sheet sign portfolio— LEXAN DLCW (Diffused Light Cool White), an advanced light diffus- ing polycarbonate sheet. It features a special combination of high light diffusion and high transmission via an optimized surface texture and advanced diffuser technology, the extruded polycarbonate sheet delivers considerable advantages over traditional materials in terms of bright, uniform illumination, impact resistance, attractiveness and design freedom. LEXAN DLCW sheet has demonstrated to be 30 times stronger than typical acrylic LED diffusers, the company says, making it an ideal choice for applications in high-traffic, damage prone areas. For more information, visit www.sabicpolymershapes.com. SDG

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